Category: SEO

Bing Chat Slow Rollouts Are Random To Reduce Bias
Bing, and other software companies, like Google, tend to roll out new features slowly. So they might roll out a new feature first to 1%…

9 GA4 training courses to help confused marketers
Marketers have been pulling their hair out trying to get to grips with Google Analytics 4 – fortunately, we’ve got some good news. There are…

Universal Analytics is officially replaced by Google Analytics 4
Well, it’s finally happening – the dreaded Universal Analytics sunset has started. Here in the United States, UA is still processing data, but we were greeted…

The roast of Google Analytics 4
Marketers haven’t had the easiest time migrating from Universal Analytics to Google Analytics 4. Some advertisers are so frustrated with the new tool, that they’ve…

Universal Analytics dies aged 11: ‘Be brave and be strong’
Universal Analytics, a platform beloved (or at least tolerated) by marketers, died today (July 1) after 11 years. Although the digital marketing industry had been…

Google Map Your Summer Booth at Google Pier 57 NYC
At the newish Google Pier 57 office in New York City, Google popped up this stand to promote the new mapping features. It looks like…

Google Ads Brings Brand Restrictions For Search & Brand Exclusions For Performance Max
Google Ads announced that new brand settings are rolling out for Search and Performance Max campaigns. Specifically, brand restrictions for broad match in Search campaigns…

Bing Chat Share Feature To Start Returning On July 4
In May, Bing added a share feature to Bing Chat and then abruptly removed the feature in early June. Bing’s Mikhail Parakhin said that the…

Google Ads With Larger Images Again
Google Ads has been showing larger images on and off for a while now. But here is an ad for a law firm that has…

Google Shutting Down Buy On Google Program In US
Google sent merchants an email yesterday informing them that Buy on Google in the United States will be closing on September 26, 2023. Google is…