Buy on Google for Search and Shopping will shut down Sept. 26, the company announced today via an email sent to participating retailers. Why we care. Google says it is dropping Buy on Google to create a new “streamlined buying journey for shoppers” that makes it easier for retailers to sell on Google and YouTube….
Differential equation-based deep generative models have recently emerged as potent modeling tools for high-dimensional data in fields ranging from image synthesis to biology. These models solve differential equations iteratively in reverse, eventually transforming a basic distribution (such as a Gaussian in diffusion models) into a complicated data distribution. Studies have categorized prior samplers that can…
Microsoft has announced new AI-powered shopping tools powered by Bing and Bing Chat. These include new price match monitors, AI-generated buying guides, and review summaries, all aimed to “help you shop and save with confidence,” Microsoft said. Price match monitors. These new price match monitors show you a product’s price after you purchase that product….
Everyone in today’s digital world is continuously inundated with data. More information is available now than ever, but it may take time to discover exactly what one needs. This is especially true if the tasks are dispersed over several programs. Recent developments in AI and ML have ushered in a brand-new era of opportunity in…
Google has urged marketers to import their web and app conversions from Google Analytics 4 into Google Ads. Advertisers that have a linked Google Ads account may have already received a message advising of the new import conversions recommendation. If your GA4 account is eligible for the import, a card will likely appear at the…
Leading and scaling a fast-growing agency has been an incredible journey, especially since building a business was not even on my radar when I began consulting independently six years ago. Over the past six years building Eyeful Media, I’ve leaned into my network and colleagues, specifically those with agency experience, to navigate our growth successfully….
Whether you’re opening retail locations in a new state or selling your software in a new country, entering a new geographic location requires a well-thought-out marketing strategy. Paid media can be a foundational tool for cost-efficient sales generation from prospective customers in the new market. This article provides several suggestions for tailoring your PPC efforts…
The popularity and usage of Large Language Models (LLMs) are constantly booming. With the enormous success in the field of Generative Artificial Intelligence, these models are leading to some massive economic and societal transformations. One of the best examples of the trending LLMs is the chatbot developed by OpenAI, called ChatGPT, which imitates humans and…
The top business intelligence solutions make finding insights into data and effectively communicating them to stakeholders easier. It has never been more crucial for businesses to sift through massive amounts of data in search of meaningful insights, as data can now be collected on everything from sales and marketing to workflows and efficiency to hiring…
A young woman in India recently went viral on social media after posting about how her boyfriend had apologized to her after a fight by buying her a Subway sandwich. The post caught the attention of Subway India, who responded by saying that they would sponsor a date for the couple if the post got…