Microsoft told us that we should expect Bing Chat data in Bing Webmaster Tools by May 2023, well, we are now a few months after that deadline and we still do not have any Bing Chat data in Bing Webmaster Tools. In fact, Bing has been talking about this feature since February and guess what, now…
Google is now rolling out the August 2023 broad core update. This is the second broad core update of 2023; the previous core update was the March 2023 core update that started on March 15, 2023, and ended on March 28. It has been just over five months since Google’s last broad core update. The…
SEO is easy enough, in theory. The strategies are obvious if you’ve been around the block. What’s hard about SEO is the actual execution and implementation. The consistency. On a daily basis. Nowhere is this more obvious than link building. This article will explain why. You’ll also learn how to use the “5 degrees of link relevance”…
Connected TV advertising broke records after ad spend reached $1 billion in June, according to a report by ad-research company Vivvix, formerly known as Kantar. Growth categories included household supplies and beverages – which rocketed by more than 300% year-over-year. Meanwhile, verticals like pets, cosmetics and beauty didn’t trend as highly (even as the report…
If something can be measured, it can be improved. By carefully measuring your SEO with metrics that matter to your business, you can understand where you are currently and what value SEO brings to your marketing. SEO KPIs bridge the gap between your business and marketing objectives and the data available in SEO tools and…
YouTube has confirmed that it is trialling a redesigned, smaller ‘Skip Ads’ button. The CTA button’s new look features: Smaller text A background with reduced opacity A curved border No capital letters in the word ‘Ads’ Here is a preview of the new button: In comparison to the older version: What has YouTube said? A…
GA4 proves to be an incredibly valuable tool, offering extensive insights into your website’s performance. While certain metrics and dimensions come pre-configured by the tool, others require partial or custom setup by users. This is the case with event parameters, which enable us to obtain relevant information about actions taking place on our website. Although…
I am seeing a spike in the number of complaints around reviews going missing from Google local business profiles. This week, there are tons of new complaints that reviews that were once on a local listing in Google Search is now missing or gone. I cannot share all the threads with these complaints but if…
Google is testing wider and larger image thumbnails on snippets in the desktop search results interface. The images look about twice as wide, maybe even more, the the normal image thumbnails you’d see Google display in the desktop search results. Mordy Oberstein captured a screenshot of the wider images and posted it on Twitter. He…
Bing Chat will soon allow you to copy and image to your clipboard and paste it directly into the query or search box. This will make it faster than manually uploading the image to Bing Chat. Mikhail Parakhin, Microsoft Bing’s CEO, said on Twitter that this feature should be live on Monday, August 28th. Here…