Recent Google scandals have raised concerns about search result fairness, accuracy, transparency and the ethics of big brands’ dominance. This article explores how these factors collide by examining Google’s use of search engine results page (SERP) list-based features to further their monetary gains while going against their own content guidelines and advice. By the end,…
Google confirmed it is testing a new PPC ad format. However, key details such as the official name, functionality, influence on auction dynamics, and effect on metrics are yet to be released. The lack of information surrounding the new ad format has drawn criticism from advertisers. First spotted: The new ad format was first flagged…
Google confirmed that it deliberately withholds channel-specific KPIs for Performance Max campaigns because it could be “misleading.” Some advertisers suspect Google is not being fully transparent about PMax campaign performance data because doing so would impact its ability to push automation. What Google is saying. When an advertisers asked why Google doesn’t offer channel-level reporting…
Last year Stack Overflow became one of the first websites to announce it would charge AI giants for access to content used to train chatbots. Now the popular Q&A service for coders has signed up its first customer—Google—in what CEO Prashanth Chandrasekar says is the start of a “meaningful” new stream of revenue. The…
NASA recently provided a fascinating glimpse into the cosmos by capturing radar images of a stadium-sized asteroid as it passed by Earth. The asteroid, known as 2008 OS7, made a close approach to our planet on February 2, prompting NASA to utilize its Deep Space Network radar system to obtain detailed images of this…
