Reddit will continue blocking Microsoft and other search engines and AI models from crawling its content using robots.txt – unless they strike a content licensing deal. That’s what Reddit CEO Steve Huffman said in a new interview. Why Reddit is blocking search engines. Noting it’s been “a real pain in the ass to block these companies,”…
Digital advertising spend increased across retail media, paid search, and paid social in Q2 2024, despite rising ad prices, according to new data from Skai. By the numbers: Retail media spend grew 21% year-over-year. Paid search spend increased 6% YoY. Paid social spend rose 13% YoY. The big picture. Higher ad prices drove most of…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads launched new PMax reporting and AI generation tools. Google responded to the claims that it was censoring President Trump. Google Ads has click-to WhatsApp message…
Whether you’re a seasoned PPC marketer or just starting out, creating and optimizing Responsive Search Ads (RSAs) is challenging. At SMX Advanced 2024, I highlighted the biggest pitfalls marketers face with RSAs, which make a difficult task even harder. Explore these common RSA mistakes and catch the full session replay to turn your ads around. Mistake…