Google is updating its advertising policies for financial products, specifically focusing on cryptocurrencies. The new rules will take effect on Sept. 20. Why it matters: The new policy clarifies Google’s stance on cryptocurrency-related ads in Switzerland, aiming to ensure that only compliant and licensed entities can promote their services. What’s new: Crypto exchanges and wallets:…
What if we tell you that you can find all Google services in one place on your PC? Yes, Google has launched a new Windows PC app called “Google Essentials” that will offer users several company services such as Google Photos, Google Drive, Google Messages, Google Play Games and more. This new app will…
Are you tired of your email campaigns falling short? It’s time to level up your game! Join us for our upcoming webinar, Mastering Email Campaign Execution, where we’ll dive deep into the strategies and technologies that can help you achieve outstanding results. In this webinar, our panel will discuss: The critical role of execution in…
Google is launching a beta program that allows advertisers to activate Microsoft automated bidding within Search Ads 360 bid strategies. Why we care. Enterprise advertisers can now optimize their campaigns across multiple search engines more effectively, potentially increasing conversions by 5%. How it works: Microsoft automated bidding optimizes bids at the auction level in real-time….
Zomato, the food delivery service platform is acquiring Paytm’s movie and events ticketing businesses at a whopping ₹2,048 crore. Zomato is a well-known online platform in India which has been expanding its services from food and grocery delivery services to booking live events and concerts. While the entertainment ticketing business is highly dominated by…
SEO can seem overwhelming, with so much information and numerous tools available. In less experienced hands, the masses of recommendations from these tools can often waste a lot of time while delivering little in the way of results. Fortunately, Google Search Console (GSC) offers accurate diagnostic information about your website, including rankings and traffic. This…
If you’re reading this, you’ve likely encountered the “Crawled – Currently Not Indexed” error in Google Search Console. Of the 213 Google Search Console profiles I access, 89% have the “Crawled – Currently Not Indexed” error listed in their Google Search Console accounts. (Yes, I counted). As any SEO professional will tell you, it can feel…
Enhancing Agricultural Resilience through Remote Sensing and AI: Modern agriculture faces significant challenges from climate change, limited water resources, rising production costs, and disruptions like the COVID-19 pandemic. These issues jeopardize the sustainability of food production systems, necessitating innovative solutions to meet the demands of a growing global population. Recent advancements in remote sensing…
Duane Boning ’84, SM ’86, PhD ’91 has been named the next MIT vice provost for international activities (VPIA), effective Sept. 1. Boning, the Clarence J. LeBel Professor in Electrical Engineering and Computer Science (EECS) at MIT, succeeds Japan Steel Industry Professor Richard Lester, who has served as VPIA since 2015. The VPIA provides…
The sources cited in Google AI Overviews now match webpages from the top 10 Google organic search results 99.5% of the time. This new data was shared on LinkedIn by Mark Traphagen, VP of Product Marketing and training at seoClarity, an enterprise SEO platform. The finding is based on seoClarity’s analysis of 36,000 keywords. Why…