Mathew

ChatGPT Takes a Walk on the Robotic Side: Boston Dynamics’ Latest Mechanical Marvel Now Talks Back

  In a groundbreaking development, engineering company Boston Dynamics has integrated ChatGPT, a sophisticated language model developed by OpenAI, into one of its remarkable robots, Spot. This canine-like companion is now equipped to offer guided tours around a building, providing insightful commentary on each exhibit along the way. Spot has undergone a remarkable transformation, now…

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OpenAI Researchers Pioneer Advanced Consistency Models for High-Quality Data Sampling Without Adversarial Training

  Consistency models represent a category of generative models designed to generate high-quality data in a single step without relying on adversarial training. These models attain optimal sample quality by learning from pre-trained diffusion models and utilizing metrics like LPIPS (learning Perceptual Image Patch Similarity). The quality of consistency models is limited to the pre-trained…

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Go beyond cookies and stay ahead in a privacy-first world

The struggle is real, and it’s here to stay: browser privacy is making an impact on your marketing campaigns. Organizations are facing an increasingly challenging landscape to track users. The combination of regulation, tracking prevention technology, and user privacy results in businesses making the wrong decisions from inaccurate and incomplete marketing attribution and customer behavior…

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What’s in store for marketers

Generative AI has emerged as a driving force in the marketing industry. We have already seen many use cases, from content creation to campaign optimization. It is also poised to revolutionize how we gain deeper insights into our marketing data. In this article, we’ll dive deep into how generative AI is reshaping marketing analytics and…

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Google launches new Ad Review Centre

Google has rolled out a new Ad Review Centre for AdSense, Ad Manager and AdMob. Five major changes have been added to the platform – all aimed at improving the user experience for advertisers. Below is a breakdown of what’s new. New Features: Larger area to view ads. The new Ad Review Centre features an improved…

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How to avoid search marketing burnout

Stress, anxiety and burnout are rampant. With the worries of global conflicts, economic turmoil, and mass layoffs across industries, fear becomes a prominent feeling.  We’re all a little on edge, waiting for that last-minute meeting invite or the “have a second?” Slack message. We’re worried by all the uncertainty, and it’s impacting our well-being and…

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