Google has confirmed they released a language matching systems update about two weeks ago to improve how Google matches languages in Google Search. Google said, “these should better match results to the language someone searches in, while still allowing for the flexibility multilingual searchers need to access results in multiple languages.” Earlier this year, I…
The Google August 2023 Broad Core update finished rolling out yesterday afternoon at about 4:03 PM ET. It took just over 16 days to roll out, kicking off on August 22, 2023, at about 1:30 pm ET and completing on September 7, 2023, at about 4:00 PM ET. Here is a screenshot of the status…
For the original iTunes version, click here. This week, I posted the big Google Webmaster Report – I hope it is helpful. The Google August 2023 core update finished rolling out last night and that core update had volatility earlier in the week, we reported on it early but it seemed to be correct….
In his book, “Twelve and a Half,” Gary Vaynerchuk explores essential emotional skills integral to his life and business success. Developing these skills as an SEO professional can set the stage for a successful career: If I had been aware of these 12 and ½ emotional ingredients during the early days of my career, I…
Google has released another Google Search update around its language matching systems. This update was released two weeks ago, but Google only announced it earlier this morning. What Google said. Google wrote, “Over the past few months, we’ve also released a series of updates to improve our language matching systems, including the latest update about…
Economic uncertainty and evolving employee preferences have transformed hiring dynamics. This makes recruiting top talent challenging for businesses and even agency partners supporting these efforts. While skilled recruiters excel in traditional hiring methods, digital marketers can also contribute to ensuring the recruitment process’s efficiency and effectiveness. PPC advertising can be hugely impactful for attracting and…
Domain Authority (DA) is a search engine ranking score developed by Moz that supposedly predicts how well a website will rank on search engine result pages (SERPs). DA scores range from one to 100, with higher scores corresponding to a greater likelihood of achieving higher rankings. It’s also a problematic metric misused by unsuspecting marketers and…
Influencer ad spend is accelerating faster than investment in traditional adverts. Brands were advised to consider adjusting their campaign strategies to align with the rising popularity of influencers after this finding was revealed in Insider Intelligence’s Influencer Marketing 2023 report. Why we care. As more businesses embrace influencer marketing, the way people consume ads is…
Threads users can now search through posts on the platform. Meta CEO Mark Zuckerberg announced the new functionality has now been rolled out to most English and Spanish-speaking countries, including the US and UK. The new search feature is available on both the Threads mobile app and web app. Why we care. Potential customers now…
It’s a sad day at Search Engine Land. We got the dreaded “This property has stopped processing data” message when we logged into our Google Universal Analytics property this morning. What it looks like. Here’s a screenshot of what we’re seeing today: Why we care. No more procrastination. Onward to GA4. If you’ve been waiting…
