10 SEO Myths You Should Ignore in 2023

SEO has long been the cornerstone of successful online marketing strategies — but as search engine algorithms and SEO best practices continue to evolve, it has also become a breeding ground for outdated information, half-truths, and misguided tactics.  Some of the biggest SEO myths still hanging around in 2023 can potentially cost you a lot…

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Local SEO: The Beginner’s Guide

Local search has become a critical component of any small business marketing strategy.  With 69% of all Google searches seeking local information, it’s essential that your business appears at the top of local search results.  That’s where local SEO comes in. From optimizing your website with location-specific keywords and creating local business listings to managing…

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Five things you need to know about content optimization in 2023

30-second summary: As the content battleground goes through tremendous upheaval, SEO insights will continue to grow in importance ChatGPT can help content marketers get an edge over their competition by efficiently creating and editing high-quality content Making sure your content rank high enough to engage the target audience requires strategic planning and implementation Google is…

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Seven tips to optimize page speed in 2023

30-second summary: There has been a gradual increase in Google’s impact of page load time on website rankings Google has introduced the three Core Web Vitals metrics as ranking factors to measure user experience The following steps can help you get a better idea of the performance of your website through multiple tests A fast…

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Seven huge, yet common SEO mistakes to avoid in 2023

30-second summary: SEO has become a key area of practice for online businesses to gain visibility. If it’s done wrong, however, it can stagnate or even sabotage your online visibility From filling an entire page up with nothing but images to creating tons of bad keywords or spending too much time on meta keywords Here…

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