Google is allowing advertisers to opt out of the Search Network. This decision comes in the wake of an Adalytics report claiming that Google search ads appeared on inappropriate non-Google websites through the search partner sites, creating potential risks for brand safety. The flagged websites referenced in the research contain pornographic, sanctioned and pirated content….
Google today announced Gemini, a multimodal large language model, and confirmed the AI model will be added to Search and Ads in the coming months. Gemini in Search. Gemini will become available in Search, Ads and other products in the coming months. But Google Search is already testing Gemini, which has reduced the latency of…
The problem of video understanding and generation scenarios has been addressed by researchers of Tencent AI Lab and The University of Sydney by presenting GPT4Video. This unified multi-model framework supports LLMs with the capability of both video understanding and generation. GPT4Video developed an instruction-following-based approach integrated with the stable diffusion generative model, which effectively…
As 2023 draws near a close, marketers have to admit this about Google: they’ve been busy. Between Bard/SGE headlines and antitrust lawsuit admissions of auction gaming, Google has produced its usual share of releases. Sadly for B2B, most are either aimed at ecommerce/B2C or represent minor improvements that don’t make up for the advertising controls…
Pandu Nayak testified at the U.S. vs. Google antitrust trial back in October. All I remembered seeing at the time was what felt like a PR puff piece published by the New York Times. Then AJ Kohn published What Pandu Nayak taught me about SEO on Nov. 16 – which contained a link to a…
Large Language Models (LLMs), like GPT, PaLM, LLaMA, etc., have attracted much interest because of their incredible capabilities. Their ability to utilize the strength of Natural Language Processing, Generation, and Understanding by generating content, answering questions, summarizing text, and so on have made LLMs the talk of the town in the last few months….
A group of researchers from various institutions, including the University of Pittsburgh, Weill Cornell Medicine, Telemedicine & Advanced Technology Research Center, Uniformed Services University, Brooke Army Medical Center, and University of Pittsburgh Medical Center have examined the ethical principles of generative AI in healthcare, particularly focusing on transparency, bias modeling, and ethical decision-making concerns….
Microsoft today announced Deep Search – a new, optional generative AI feature meant to help searchers with complex questions that don’t have simple answers. How it works. Deep Search is built on top of Bing’s web index and ranking system. It then uses GPT-4 to discern all the possible intents and variations behind the query…
Are you looking to improve your website’s SEO and increase organic traffic? This white paper from Search Pilot presents 8 real-world examples of SEO A/B tests that led to organic traffic increases between 3-29% for the companies that ran these tests. Readers will discover real examples of: What page changes help SEO rankings and what…
Multimodal pre-training advancements address diverse tasks, exemplified by models like LXMERT, UNITER, VinVL, Oscar, VilBert, and VLP. Models such as FLAN-T5, Vicuna, LLaVA, and more enhance instruction-following capabilities. Others like Flamingo, OpenFlamingo, Otter, and MetaVL explore in-context learning. While benchmarks like VQA focus on perception, MMMU stands out by demanding expert-level knowledge and deliberate…