It’s hard to believe it’s only been a year since ChatGPT burst onto the scene and captured the world’s attention with its remarkably adept chatbot that generates human-like text on command. Once users moved on from trying the chatbot for silly things like writing jokes or letters in Shakespeare’s voice, more useful applications emerged. Teachers…
Google has officially sunset the Google Search Console Mobile Usability report, the Mobile-Friendly Test tool and the Mobile-Friendly Test API today. Google told us back in April 2023 that this would happen on December 1st and Google announced today on December 4th that it has been done. “Today we’re sunsetting Search Console’s Mobile Usability report,…
Google DeepMind’s researchers have developed SODA, an AI model that addresses the problem of encoding images into efficient latent representations. With SODA, seamless transitions between images and semantic attributes are made possible, allowing for interpolation and morphing across various image categories. Diffusion models have revolutionized visual synthesis, excelling in diverse tasks like image, video,…
Google has rolled out impression share data for Local Service Ads (LSAs). Impression share is the percentage of times your ad shows up compared to the total number of times it could potentially appear. This data became available on LSAs in November, Ginny Marvin, Google Ads liaison officer, confirmed on X. Why we care. Impression…
Google is expanding its video requirements where the video must be the main content of the page to show up as a video result in Google Search to also have that requirement with Google’s “Video mode” in search. Google said, “extending this change to search results in Video mode to better connect users with the…
Staying ahead of the curve is imperative for long-term success in B2B. As we wrap up 2023 and look ahead to 2024, now is the time to evaluate our marketing strategies to ensure we are fully prepared for what’s to come. This article discusses six pivotal areas B2B marketers should focus on to kick off 2024…
Google is testing showing a justification (or label) for local restaurant listings within Google Search and Google Maps that says “serves vegetarian dishes” with a green leaf icon. This was spotted by Mike Blumenthal who posted the screenshot on X and on NearMedia, here is what it looks like: I have not seen this before,…
Perplexity, an innovative AI startup, has introduced a solution to transform information retrieval systems. This launch introduces two new large language models (LLMs), pplx-7b-online and pplx-70b-online, which mark the pioneering foray into publicly accessible online LLMs via an API. Unlike traditional offline LLMs like Claude 2, these models leverage live internet data, enabling real-time,…
Google seems to be testing removing the cache link from the search result snippet about this result box. I am in a test where the cache link is no longer available but while trying it while signed out, it is there. So I suspect Google is testing removing the cache link option. Here is a…
Google seems to be testing a Google Pay Accepted label or icon in the Google search results. This label has the super G logo followed by the words “Pay accepted” words next to search result snippets that support Google Pay and notate such in their structured data. This was first spotted by Khushal Bherwani who…