There has been a remarkable surge in the use of algorithms and artificial intelligence to address a wide range of problems and challenges. While their adoption, particularly with the rise of AI, is reshaping nearly every industry sector, discipline, and area of research, such innovations often expose unexpected consequences that involve new norms, new expectations,…
Dynamic search ads (DSA) have been a staple in Google Ads and Microsoft Ads management for years. This powerhouse campaign type/setting enhances advertisers’ ability to use their organic search strength to inform their PPC campaigns. By allowing Google to crawl their site and find the right landing page for a user’s query, advertisers can leverage…
A Field Programmable Gate Array (FPGA) is an integrated circuit that can be configured and customized after manufacturing. These chips are called “field-programmable” because of this ability. They consist of programmable logic blocks that can be set up to carry out a wide range of functions or act as logic gates, providing the user with…
With never-ending changes across the search marketing ecosystem, including: July 1st marks the long-anticipated forced switch to GA4 Generative AI is taking the world by storm The future of SERPs and PPC is hanging in the balance The next major Google algorithm is just around the corner … now is the perfect time to sharpen your…
Anonymization is a significant problem when handling Industrial Internet of Things (IIoT) data. Machine Learning (ML) applications require decrypted data to perform tasks efficiently, which means that third parties involved in data processing may have access to sensitive information. This poses a risk of privacy leaks and information leakage for the companies generating the data….
In the past few days, Google Search has dropped over half of the indexed URLs from Twitter from the Google Search index. This was done after Twitter added a “feature” on Friday afternoon only to display tweets to signed-in and registered users; also, the throttling going on at Twitter right now is probably not helping….
Artificial Intelligence (AI) and Predictive Analytics are reshaping the way all businesses operate. In this article, we will key in on engineering applications of AI and Predictive Analytics. We will start with the general concept of Artificial Intelligence (AI). We’ll go into the details of Predictive Engineering Analytics applied to engineering. We will give details…
Many SEO professionals lean on “best practices” in their SEO efforts. But when optimizing JavaScript-based enterprise websites for site speed, you need more than “best practice.” Here’s why standard solutions don’t always apply to enterprise sites and what you can do instead. Improving site speed: Migrating to server-side rendering isn’t always the right answer Imagine…
Enormous large language models (LLMs) can exhibit appealing skills like producing human-like discourse and responding to complicated inquiries because they have been trained at scale on large text corpora. While undoubtedly amazing, most cutting-edge LLMs are trained on text-only data downloaded from the Internet. They frequently cannot absorb concepts based on the actual world because…
Bing Chat has made some big efficiency improvements and reduced latency issues for some queries by 25%. Mikhail Parakhin, the CEO of Bing, said on Twitter, “yesterday we released a completely reworked backend for inner monologue, reducing time to first token by ~25%, and, far more importantly, making latency more stable, reducing spikes.” He shared…