Microsoft updated Bing Webmaster Tools with new helpful insights and reports to help you with your site performance within Bing and Search in general. Bing Webmaster Tools has a new IndexNow Insights report that shows you more than just the URLs submitted to IndexNow. Bing also added a new top SEO insights report that shows…
This is a gentle reminder that Google is updating its ad-serving requirements in the European Economic Area (EEA) and the UK in the coming weeks. Under the new rules, publishers and developers using Google AdSense, Ad Manager, or AdMob in these regions must use a certified Consent Management Platform (CMP) that has been certified by…
X, formerly known as Twitter, has reduced the eligibility threshold for its ads revenue sharing program. Verified creators now need to have generated 5 million impressions in the previous three months – as opposed to 15 million. In addition, the company has also lowered the minimum payout requirement to $10 instead of $50, enabling more…
How has it only been 25 years? Am I the only one who feels like there can’t have been a world without Google?! The search and technology behemoth has undoubtedly impacted most human experience across the globe in some form or another, but none more so than for the SEOs of the world. The SEO…
As a website’s content grows, its organization and structure often suffer. Many website owners publish content without a cohesive internal linking or content organization strategy, confusing visitors and search engines. This disorganized approach hampers the user experience and makes it difficult for search engines to understand and index the content. But there’s a solution. You…
Halloween is traditionally the perfect season to anticipate unexpected shocks. But eight surprising social video trends should astound even the most unflappable digital marketers. 1. The number of creators on YouTube is exploding YouTube.com is the second most visited website in the U.S. and worldwide, behind only Google.com, per Similarweb and Semrush’s data. So, if…
Google’s automatically-created assets (ACA) for responsive search ads have been causing confusion amongst marketers. The feature was rolled out in September for general availability in eight languages: Dutch English French German Italian Japanese Portuguese Spanish Now, two months on, the Google team is still receiving questions from perplexed advertisers that it would like to address….
TikTok is positioning itself as a prime destination for search discovery, touting its community-driven approach as a key differentiator from traditional search engines. New insights. TikTok released new insights emphasizing the platform’s role in driving discovery across the marketing funnel: 61% of TikTok users discover new brands/products on the app, 1.5x more than other platforms….
Google Merchant Center is splitting its Shopping Ads and Free Listings Malicious or Unwanted Software Policy into three separate policies: Malicious software. Compromised sites. Unwanted software. The updated policies will be enforced from October, with full enforcement set to be ramped up over four weeks. Until then, Google has confirmed that it will continue to enforce…
Google is rolling out changes to comply with new state privacy laws and user opt-out preferences across its ads and analytics products in 2024. The big picture. Google is adjusting its practices as Florida, Texas, Oregon, Montana and Colorado enact new data privacy regulations this year. Key updates include: Restricted Data Processing (RDP) (which is…