Google is testing shading and adding color and depth to favicons that they display in the search result snippets. This was spotted some time ago but it seems to be more broadly being tested now, including the shading experiment. Here is a screenshot from Chandan Kumar from a few days ago on X – notice…
Opening a new business location can be an exciting yet chaotic time. As a local SEO expert, you want to do everything possible to hit the ground running and get the new location visible immediately. This requires coordination across teams and channels while keeping some key local ranking factors in mind. This article covers tips…
A group of researchers from Nvidia have developed a new technique called Tied-LoRA, which aims to improve the parameter efficiency of the Low-rank Adaptation (LoRA) method. The course uses weight tying and selective training to find the optimal balance between performance and trainable parameters. The researchers conducted experiments on different tasks and base language…
The highly parameterized nature of complex prediction models makes describing and interpreting the prediction strategies difficult. Researchers have introduced a novel approach using topological data analysis (TDA), to solve the issue. These models, including machine learning, neural networks, and AI models, have become standard tools in various scientific fields but are often difficult to…
In a world where even your toaster wants to discuss AI over breakfast, SEO professionals are currently mastering how to integrate it into their strategies – especially their content strategies. For those who are still trying to grasp the concept of how AI and SEO can work synergistically for content, this article is for you….
Google Ads is investigating reports of an issue impacting AdMob. The affected users have said that while they are able to access AdMob, they cannot retrieve their most recent data. Some clicks that are recorded from Apple iOS 17 devices are not being counted in the reports, leading to inaccurate reporting as a consequence. Why…
YouTube has admitted to intentionally creating a suboptimal experience for users employing ad blockers. Reports of a deliberate five-second delay in loading video pages on Mozilla’s Firefox have emerged on forums like Reddit and Hacker News. Despite initial speculation about browser specificity, YouTube has clarified that users across all platforms may encounter loading delays. This…
Snapchat has started testing an ad-free paid subscription plan in Australia. For $US10.50 a month, the new Snapchat+ tier enables consumers to use the platform without disruption from Story or Lens ads. However, the app notes that users may still see sponsored places or My AI responses. Why we care. Should ad-free subscriptions gain popularity,…
The GPT-Vision model has caught everyone’s attention. People are excited about its ability to understand and generate content related to text and images. However, there’s a challenge – we don’t know precisely what GPT-Vision is good at and where it falls short. This lack of understanding can be risky, primarily if the model is…
There has been a noticeable trend in Artificial General Intelligence (AGI) systems toward using pre-trained, adaptable representations, which provide task-agnostic advantages in various applications. Natural language processing (NLP) is a good example of this tendency since sophisticated models demonstrate flexibility with thorough knowledge covering several domains and tasks with straightforward instructions. The popularity of…
