SEO NEWS
Google has posted its post-trial debrief document for the DOJ trial that talks about many different things, including stating that its search quality continues to improve. We covered its statement that Microsoft Bing Search had search quality issues earlier. Greg Sterling posted about this on X, writing, “Google boldly claims in its “default search” antitrust…
We had two periods of Google Search ranking volatility this week, one last weekend and one on Thursday or so. Google court documents say search quality has improved and not degraded. Google dropped the see more results in the local panel this week for a period of time until it fixed that bug. Google also…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has new structured data carousel beta details for rich results. Google now lets you opt out of place entities in page insights. Google Business Profiles customer…
Content pillars are foundational to your brand’s content strategy. They are the central themes that drive your messaging and shape your identity across platforms. Developing strong content pillars is crucial for every brand that wants to attract and engage followers online. They help you build connections with your target audience by creating informative, inspiring and…
TikTok is providing a roundup of the latest trends gaining traction in the app with a new Trends Digest series. The monthly updates offer content ideas and practical tips on integrating these trends into your videos to boost reach and engagement. Why we care. TikTok’s Trends Digest series offers an easy and cost-effective way to…
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© 2024 Third Door Media, Inc. All rights reserved. Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Search Engine Land the…
Google advised advertisers to take urgent action by investing in AI as it addressed potential third-party cookie deprecation delays. The UK’s Competition and Markets Authority (CMA) warned the tech giant last month that it could not proceed with the removal of third-party cookies unless it resolved some privacy concerns first. However, it appears Google is…
Recent Google scandals have raised concerns about search result fairness, accuracy, transparency and the ethics of big brands’ dominance. This article explores how these factors collide by examining Google’s use of search engine results page (SERP) list-based features to further their monetary gains while going against their own content guidelines and advice. By the end,…
Google confirmed it is testing a new PPC ad format. However, key details such as the official name, functionality, influence on auction dynamics, and effect on metrics are yet to be released. The lack of information surrounding the new ad format has drawn criticism from advertisers. First spotted: The new ad format was first flagged…