Performance comparison on 9 SEO tasks

OpenAI’s APIs, especially the large language model (LLM) GPT-4 and its chatbot ChatGPT, have gained significant popularity in the past year. Despite the availability of marketing APIs from long-established providers like Google Cloud, Microsoft Azure, and AWS for over a decade, many search marketers prefer generative AI models for their SEO-related tasks. This article compares…

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Google Search Removed Indented Results

Google has stopped the indented results, something Google has been doing for well over a decade. Instead, Google will just list out the result it would have indented in the main results and not indent it under that main result. Danny Sullivan, Google’s Search Liaison, confirmed this on X saying, “We stopped doing “indented results”…

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Daily Search Forum Recap: January 25, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google says no one can guarantee traffic. Google Search does not understand content within HTML comments. Google is testing changes to the local panel on mobile. Google…

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What is digital PR for SEO?

Link building has been considered one of the most important SEO strategies for a long time. The more links you could acquire, especially from authoritative sites, the better your search rankings were supposed to be. But SEO has evolved. Google’s algorithms are now much more sophisticated. To improve search rankings today, you need a comprehensive…

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Bing Image Search Refinement Cards

Microsoft now has these refinement cards or boxes directly in the Bing Image Search results interface. In these cards, Bing will show you a refinement option for your query with example photos you might find for that refined search query. I spotted this via Frank Sandtmann on Mastodon who wrote, “I don’t think I have…

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Google Volatility With Gains & Losses, Updated Web Spam Policies, Cache Gone & More Search News

Google Search rankings gains were lost for many, followed more more volatility this week. Google updated its web search spam policies, with a focus on site reputation abuse. Google’s cache operator is now fully dead. Google’s site command for image search seems broken. Google fixed a Search Console reporting bug with product snippets. Google Maps…

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