Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said the feedback around the last core update was really helpful. Google Ads is testing double-row shopping ad carousels. Google Ads also tests a “people also…
Creating high-quality, helpful content that drives search traffic is more important than ever. There’s nothing worse than pouring your heart and soul into a wonderful guide or blog post that nobody ever sees or churning out pieces with little value that disappoint or alienate your potential audience. Standing out from the crowd requires a delicate…
OpenAI, a leading AI research and deployment company, has revealed the launch of GPT-4 Turbo with Vision in ChatGPT, their widely used AI chatbot. This enhancement is also accessible through the Application Programming Interface (API). With this update, users with paid accounts on ChatGPT can now input images to receive responses. Let’s delve into…
On Saturday morning many of us were surprised to see that Universal Analytics 3, Google Analytics (not GA4) still showed to be collecting data, after the deadline. Well, Google said it takes time for sites to be shut down and it will happen, even though many sites are still collecting data. Google posted on Twitter…
In order to train more powerful large language models, researchers use vast dataset collections that blend diverse data from thousands of web sources. But as these datasets are combined and recombined into multiple collections, important information about their origins and restrictions on how they can be used are often lost or confounded in the…
In the cut-throat world of digital marketing, everyone’s chasing that elusive ROI. And when it comes to marketing tools, content marketing often steals the spotlight. But here’s the thing: to make content work for your bottom line, you’ve got to align your strategies with your revenue goals. Let’s explore how to craft content that grabs…
OTT Releases This Week: As we step into the last week of Feb, brace yourselves for a wave of new and exciting content hitting your favorite OTT platforms. From entertainment powerhouses like Disney+ Hotstar, JioCinema, Zee5, Netflix, Prime Video, and others, a diverse array of movies and web series is set to grace your…
Google is testing placing the search bar at the bottom of the Google Search App. This might be an Android only test right now, but some users are noticing that the search bar is no longer at the top of the screen, but instead at the bottom. Eric Heiken sent me a screenshot of this…
Google began testing links within the Search Generative Experience AI-generated snapshot answers earlier this month. Well, it seems that test is over. Google is no longer showing links or citations in its AI-generated answers. Link test. Here is a screenshot of the links/citations in these answers. Please note our original coverage showcased three different formats…
Advertisers who want to show personalized ads to consumers in the European Economic Area (EEA) must take immediate action to prevent campaign performance issues. Marketers need to send verifiable consent signal(s) to Google as the search engine prepares to step up the enforcement of its EU User Consent Policy (EU UCP). Why we care. Google…