Did you know that sometimes those bot protection services will serve Google and other search engines noindex directives? Google’s John Mueller said this on X, saying, “Sometimes there’s bot-protection (or a login, interstitial, etc) triggering that has a noindex on it.” He also added that it would be better for them to serve 503 server…
Google plans to relaunch in the next few weeks its AI tool that creates images of people, which it paused last week after inaccuracies in some historical depictions, Google DeepMind CEO Demis Hassabis said on Monday. Alphabet’s Google began offering image generation through its Gemini AI models earlier this month. Some users, however, flagged…
LinkedIn is back up and running after a global outage prevented users from accessing their accounts. The technical glitch was impacting users globally, including the U.S. and UK, with more than 48,000 reports of issues via Downdetector. Why we care. If you were running ad campaigns on LinkedIn, expect a significant decrease in reach, engagement,…
TikTok launched a new Data Portability API as part of its efforts to comply with the Digital Markets Act, which is being rolled out this week. This feature gives users on the platform the option to choose how their data is handled between the platform and third-party apps. It aligns with TikTok’s ongoing efforts to…
YouTube video layouts can now be edited when converting long-form clips into Shorts. The new editing feature, compatible with all Remix tools, is currently accessible only on iOS but will be rolled out to Android in the near future. Why we care. The new editing tool could prove useful for brands and marketers wanting to…
Meta has been advising creators on what content they should post on Threads. The social network reportedly provided extensive guidelines on how marketers can integrate their brands on the platform in a leaked email. The message allegedly provided creators with content suggestions, engagement ideas, feature recommendations and specific examples of what makes a good post…
Google is rolling out automated Local Services Ads lead credits in July, streamlining the process for advertisers to receive credit for poor-quality leads. Why it matters. This change aims to save time for advertisers and ensure more equitable distribution of ad credits, particularly benefiting those with limited resources. This will potentially affect advertisers’ budgets, lead…
Google made a series of updates to its crawlers and user-triggered fetchers documentation, mostly breaking out the single-page document into multiple pages and documents. But Google also expanded what product each crawler affects with a new section next to each crawler and added a robots.txt snippet for each crawler to demonstrate how to use the…
In recent years, there have been exceptional advancements in Artificial Intelligence, with many new advanced models being introduced, especially in NLP and Computer Vision. CLIP is a neural network developed by OpenAI trained on a massive dataset of text and image pairs. It has helped advance numerous computer vision research and has supported modern…
Assessing and researching what people want and need is one of the most important SEO tasks. However, traditional SEO tools can’t always capture the diversity of a query. Often, keywords, questions and phrases can be asked differently and SEO tools can all report them as “zero volume” keywords. In reality, these keywords have high engagements…