AI-powered content marketing: A startup’s guide to success

AI, machine learning, robots, expert systems, knowledge engineering – these buzzwords are no longer reserved for technology. They are increasingly prevalent in a variety of industries. Many companies now view artificial intelligence as a standard tool, particularly in marketing and sales. This surge underscores the recent rapid advancements in the technology. Startups, in particular, must…

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Exploring Input Space Mode Connectivity: Insights into Adversarial Detection and Deep Neural Network Interpretability

  Input space mode connectivity in deep neural networks builds upon research on excessive input invariance, blind spots, and connectivity between inputs yielding similar outputs. The phenomenon exists generally, even in untrained networks, as evidenced by empirical and theoretical findings. This research expands the scope of input space connectivity beyond out-of-distribution samples, considering all possible…

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An SEO’s guide to redirects

Redirects are a way of moving a webpage visitor from an old address to a new one without further action from them. Each webpage has a unique reference, a URL, to enable browsers to request the correct information be returned. If a browser requests a page that has a redirect on it, it will be…

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Google updates Favicon search documentation

Google has updated its favicon search developer documentation to remove the Favicon user agent section and also to clarify that you need to allow Googlebot and Googlebot-Image user agents for Google to index your favicons and display them in Google Search. What Google said. “Clarified in the favicon documentation that both the favicon file and…

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What you need to know in 2025

Many search engines rely on structured data to enhance user experiences – and this trend will likely intensify in 2025.  For this reason, structured data is no longer a “nice-to-have” but an essential part of any SEO strategy.  Here’s what you need to know about structured data, including why it matters, important trends, key schema…

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