AMA with Google’s Gary Illyes: 15 quick SEO takeaways

Google’s Gary Illyes fielded several questions during an AMA at Pubcon Pro in Austin this afternoon from moderator Jennifer Slegg. Here are some of the highlights of the interview. 1. Does Google use user click data in ranking? “Technically, yes,” Illyes said. This is because historical search data is part of RankBrain.  2. Unlaunches happen…

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AI will make Google more dominant

“Bogus.” That’s what Microsoft CEO Satya Nadella thinks about Google’s argument that there is actual choice in the search engine market. And artificial intelligence will provide zero advantage or hope for any companies that hope to enter web search – the “biggest no-fly zone of all,” Nadella said. Why we care. The ongoing U.S. vs….

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Google is not about blue links, says ex-CEO Eric Schmidt

“Google is not about blue links. It’s about organizing the world’s information,” according to former executive chairman and CEO of Google Eric Schmidt, speaking earlier today on CNBC. Schmidt was asked about the “blue link economy,” and all the brands and businesses that have benefited from Google Search. But Google is changing. In the new…

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TikTok SEO: The ultimate guide

TikTok is no longer just an entertainment platform – it has rapidly evolved into a powerful search engine, particularly for the younger generation. With a staggering 74% of Gen Z using TikTok as their go-to search platform in 2024, brands can no longer afford to ignore it.  This comprehensive guide delves into the intricacies of…

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Researchers from Johns Hopkins and UC Santa Cruz Unveil D-iGPT: A Groundbreaking Advance in Image-Based AI Learning

  Natural language processing (NLP) has entered a transformational period with the introduction of Large Language Models (LLMs), like the GPT series, setting new performance standards for various linguistic tasks. Autoregressive pretraining, which teaches models to forecast the most likely tokens in a sequence, is one of the main factors causing this amazing achievement. Because…

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