Since Search Engine Land launched, we have given SEO experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting SEO landscape. What follows are links to the 10 most-read, must-read Search Engine Land SEO columns of 2023 that…
Since Search Engine Land launched, we have given PPC experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting landscape of paid search, paid social and display. What follows are links to the 10 most-read, must-read Search Engine…
Bing has updated its page insights light bulb feature to now let you collapse and expand the sections within the overlay page previews. For me, it defaults to being opened, so if you want to collapse the information within the page preview you can with the click of a button. As a reminder, Bing officially…
In 2022, Google brought back the Shabbat times to the one box or answer boxes in search. Recently, in the past month or so, Google also enabled Google Assistant to tell you when Shabbat starts and ends in a location. So if you ask the Google Assistant, “What time is Shabbat in [location] at [time],”…
Did you know that sometimes those bot protection services will serve Google and other search engines noindex directives? Google’s John Mueller said this on X, saying, “Sometimes there’s bot-protection (or a login, interstitial, etc) triggering that has a noindex on it.” He also added that it would be better for them to serve 503 server…
The PPC community had a rollercoaster year in 2023. Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. It’s fair to say that GA4 did not receive the warmest welcome….
Google added a new search feature to its Search Labs named Notes a few weeks ago and Google is already pushing its use by emailing those who created notes some statistics about how many people viewed the notes they added on specific search results. Glenn Gabe shared the email he received from Google on his…
Did you know that Google Search checks about four billion host names each and every day for robots.txt purposes? Gary Illyes said in the December Search Off The Record podcast “we have about four billion host names that we check every single day for robots.txt.” He said this at the 20:31 mark in the video….
Microsoft has added favicons to the links within Bing Chat / Copilot. Favicons should make the links beneath the AI-generated answer more clickable and noticeable to users. I personally now see the favicons on all my tests within Bing Chat, now known as Copilot. I am not sure if this is a limited test or…
The year 2023 was unlike any other I’ve seen in SEO and Search. I say this as someone who has been in this industry since 2007. Many others I spoke to expressed similar sentiments at various points throughout 2023. By March, Search Engine Land had published multiple stories that, in any other year, all could…
