Unique, quality and intent-focused content remains a key element of any digital marketing strategy. But in today’s rapidly changing landscape, it’s easy for your once-promising blog content to become stale and outdated. Gone are the days when you’d publish a blog post and forget about it. As the web gets inundated with new content daily,…
Google Ads is no longer maintaining individual and ad group keyword forecasting in Keyword Planner. Few advertisers were using these features so the platform decided to retire them, according to Ginny Marvin, Google’s Ad Liaison, on X (formerly known as Twitter). However, campaign-level forecasts and historical keyword-level data are still available. Why we care. By…
Whether you have just built your first search campaign or have already set up thousands, once you hit the “launch” button, you’re probably already thinking about how to effectively track and share the results of your efforts. There are dozens of metrics you can use to review PPC performance depending on your business objectives. While…
Reddit has updated its on-demand learning hub with new features, courses and certifications. The platform has rolled out a new “Boost 2.0 Certification Program” as a second module in its Fundamentals training course to teach advertisers how to drive maximum campaign success. Reddit designed the new courses to help advertises level up their knowledge of…
In computer vision, inferring detailed object shading from a single image has long been challenging. Prior approaches often rely on complex parametric or measured representations, making shading editing daunting. Researchers from Stanford University introduce a solution that utilizes shade tree representations, combining basic shading nodes and compositing methods to break down object surface shading…
Google may be having some issues indexing and/or serving new content in Google Search. There have been reports from various news publishers about these issues starting at about 2pm ET today. Google statement. Google’s Search Liaison Danny Sullivan said, “I’ve heard some sporadic reports, and we’re checking on these.” 40 minutes after publishing this article,…
Google bosses from its Ads, Chrome and Search departments conspired together to boost ad revenue, according to emails shared at the federal antitrust trial by the US Department of Justice. The internal emails reveal private exchanges between Jerry Dischler, the Vice President of Google Ads, Prabhakar Raghavan, who heads up Google Search and Chrome, and Anil Sabharwal,…
Over recent years, there has been remarkable progress in computer vision methodologies dedicated to reconstructing and illustrating static 3D scenes by leveraging neural radiance fields (NeRFs). Emerging approaches have tried to extend this capability to dynamic scenes by introducing space-time neural radiance fields, commonly called Dynamic NeRFs. Despite these advancements, challenges persist in adapting…
In the rapidly evolving landscape of text-to-image (T2I) models, a new frontier is emerging with the introduction of GlueGen. T2I models have demonstrated impressive capabilities in generating images from text descriptions, but their rigidity in terms of modifying or enhancing their functionality has been a significant challenge. GlueGen aims to change this paradigm by…
In artificial intelligence, one of the fundamental challenges has been enabling machines to understand and generate human language in conjunction with various sensory inputs, such as images, videos, audio, and motion signals. This problem has significant implications for multiple applications, including human-computer interaction, content generation, and accessibility. Traditional language models often focus solely on…