Google expands definition of U.S. Election ads

Google is updating its Political Content policy this month, expanding the definition of U.S. Election ads. Key changes. The new definition will include ads featuring: Current officeholders or candidates for federal elected offices. Current officeholders or candidates for state-level elected offices. Current officeholders or candidates for U.S. territory-level elected offices. Federal, state, or territory-level political…

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Can Small Language Models Give High Performance? Meet StableLM: An Open Source Language Model That Can Generate Text And Code Providing High Performance With Proper Training

Stability AI is a startup in the field of artificial intelligence best known for its Stable Diffusion image-generating AI technology. Today it has introduced a new free and open-source language model called StableLM. The model is offered in three different parameter sizes for the Alpha phase: three billion, seven billion, fifteen billion, and sixty-five billion….

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Google unveils new ways to reach streaming audiences

Google took center stage at the IAB NewFronts in New York City, pitching advertisers on their evolving streaming ad offerings. The big idea: With streaming continuing to fragment audiences across various platforms and services, ad giants are competing to offer marketers unified solutions for reaching those viewers. Why we care: This new means of doing…

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Local SEO: The Beginner’s Guide

Local search has become a critical component of any small business marketing strategy.  With 69% of all Google searches seeking local information, it’s essential that your business appears at the top of local search results.  That’s where local SEO comes in. From optimizing your website with location-specific keywords and creating local business listings to managing…

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How to increase LTV with PPC

Lifetime value, or LTV, averages the total revenue generated by a customer during the entirety of your relationship. While the KPI often sounds cool and dandy, it can be difficult to improve. Doing so requires long term thinking, commitment and a deep understanding of your customer database. This article will dive into concrete ways PPC…

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Stability AI Open-Sources Stable Audio Open: An Audio Generation Model with Variable-Length (up to 47s) Stereo Audio at 44.1kHz from Text Prompts

  In the field of Artificial Intelligence, open, generative models stand out as a cornerstone for progress. These models are vital for advancing research and fostering creativity by allowing fine-tuning and serving as benchmarks for new innovations. However, a significant challenge persists as many state-of-the-art text-to-audio models remain proprietary, limiting their accessibility for researchers. Recently,…

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