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Amazon is testing highlighting product features and customer sentiment as part of a generative AI “customer review highlights” feature. This seems to be an expansion of the test we reported on in June. Why we care. If you sell products on Amazon, this feature could lead to more sales. Reviews remain critical as consumers decide…
John Mueller, a Google Search developer advocate, said on X that Google Search does not use Sistrix’s a virus scanner. Googlebot does not scan documents for viruses as it crawls the web. John wrote, “Google doesn’t use that virus scanner.” John is referring to Sistrix. This is in response to an issue Patrick Heijmans, an…
Google’s August 2024 core update started on August 15, 2024 and completed 19 days later on September 3, 2024. Early on, we saw some signs of life for sites hit by the infamous September 2023 helpful content update. But honestly, most of those sites did not see enough traffic rebound to make enough of a dent to make…
It seems Google is expanding the Things To Know feature in its search results, both in how often it is shown, where it is shown and how it is shown. We are also seeing it in the form of site links or sublinks on specific search results. Just an FYI, we’ve covered tons of Things…
On the heels of the completion of the June 2024 spam update this Thursday, June 27th, I am now seeing signs of an unconfirmed Google Search ranking algorithm update and volatility. It seems more heated than the week of this spam update rollout but less weak than you’d see with a Google core update. The…
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results. How did your website fare? Join us for an insightful webinar as we delve into the seismic shifts brought about by Google’s March 2024 updates and explore strategies to not just survive but…
LinkedIn is a powerful way to connect with a targeted B2B audience through its advertising capabilities. However, LinkedIn ad campaigns can sometimes stumble even with the best intentions. If you’re puzzled by your LinkedIn Ads setup going awry, you’re not alone. This article will dissect the critical factors that can undermine your once-promising ad setup,…
Google has once again said that its enforcement of the site reputation abuse policy is still only being done through manual actions and not algorithmically. Danny Sullivan, Google’s Search Liasion, said this on X yesterday, “We have not gone live with algorithmic actions on site reputation abuse.” Sullivan added that “when we do, we’ll be…
Processing extensive sequences of linguistic data has been a significant hurdle, with traditional transformer models often buckling under the weight of computational and memory demands. This limitation is primarily due to the quadratic complexity of the attention mechanisms these models rely on, which scales poorly as sequence length increases. The introduction of State Space…