In August, Google announced it would do away with How-to rich results on the mobile search results. Now, Google has decided to completely do away with How-to rich results both on mobile search and also on desktop search. Google posted on X saying, “Continuing our efforts to simplify Google’s search results, we’re extending the How-to…
Great links to your content are essential, but they alone may not be enough to improve rankings for your sales landing pages. Citation Labs on July 1, 2024 at 7:00 am | Reading time: 1 minute SearchBot is thinking … Join Garrett French and James Wirth from Citation Labs to learn how to supplement your Digital…
Latent Diffusion Models are generative models used in machine learning, particularly in probabilistic modeling. These models aim to capture a dataset’s underlying structure or latent variables, often focusing on generating realistic samples or making predictions. These describe the evolution of a system over time. This can refer to transforming a set of random variables…
Despite what some business leaders still (shockingly) think, YouTube isn’t just cat videos and fail compilations; it’s a mighty tool in your marketing arsenal. If you’re not harnessing its full potential, you’re missing out big time. Regularly performing a thorough audit is one way to ensure you’re squeezing all the value from your brand’s YouTube…
Google is experimenting with a new way to make ads more distinguishable in its search results. The update introduces a taller gray background for ads, accompanied by a “Sponsored” label and subtitles like “Promoted products” or “Promoted results.” This is a shift from Google’s current more subtle labelling approach. What it looks like. Here’s a…
SEO has come a long way from the days of keyword stuffing. Modern search engines like Google now rely on advanced natural language processing (NLP) to understand searches and match them to relevant content. This article will explain key NLP concepts shaping modern SEO so you can better optimize your content. We’ll cover: How machines…
Google is now showing author name icons via profile page and a site’s favicon and sitename on articles in the article carousel. So it is showing two favicon-like icons in the article carousel snippets, instead of one. So now in the article carousel, Google is showing both the site’s favicon and name with the author…
Google Search has added to its file types indexable by Google help document that it can now index Comma-Separated Values (.csv) files. I confirmed with John Mueller of Google that this is not just a help document update but a new update to Google Search in what it can index. More details. I spotted the…
Addressing the tension between running efficient paid search campaigns and driving business growth is crucial. While building paid search accounts has become easier, using them effectively to grow a business is more challenging than ever. Focusing solely on optimizing for maximum return on ad spend (ROAS) and the lowest cost-per-lead (CPL) may yield short-term gains,…
A sustainable source for clean energy may lie in old soda cans and seawater. MIT engineers have found that when the aluminum in soda cans is exposed in its pure form and mixed with seawater, the solution bubbles up and naturally produces hydrogen — a gas that can be subsequently used to power an…